Isabel Marant for H&M

Photograph by Inez van Lamsweerde and Vinoodh Matadin. Published in Vanity Fair, January 2011.

Well, when you think that H&M can't top their ever-growing list of designer collaborations, they bring in Isabel Marant. 

The contemporary Parisian designer who knows exactly how to dress a woman without creating too much fuss. With beautiful collections that are irresistibly cool, she makes the "just rolled out of bed look" effortlessly elegant and amazingly fashionable. 
 

Image from http://www.isabelmarant.com/en/ - Isabel Marant SS13

Blending ethnic and urban designs with a touch of tomboy chic, Isabel is one of the most sought after designers with a famous following of celebs which include the ultra sassy Sienna Miller. 

Her designs are accessible and easy to wear yet are so intricate and beautiful that you feel undoubtedly beautiful wearing them. 

According to Vogue, the collection is due to hit stores on November 14 and will include womenswear, accessories and menswear pieces. 

Talking to Vogue, Marant said: (imagine her saying it in her beautiful french accent, I am!)

"I am flattered by this collaboration: H&M works with the best designers and this invitation is an exciting honor. I aim to create something real, that women want to wear in their everyday lives, with a certain carelessness, which I think is very Parisian: you dress up, but do not pay too much attention and still look sexy."

"The collection is infused with this kind of easiness and attitude. Everything can be mixed following one's own instincts: my take on fashion is all about personality."

November seriously can't come quick enough! Marant's previous collections have all been to die for; pairing scuffed ankle boots with a tee and jeans, then adding that extra detailing in the jewellery which although carefully picked out, is recklessly placed to give that contemporary urban look - perfect for everyday wear! I am seriously excited about this one...

By Mimi